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What does Must de Cartier mean?

1 Answer
What does Must de Cartier mean?
Must de Cartier means "Cartier, It's a Must." The advertising slogan of the French luxury jewelry maker was created by former Cartier President Robert Hocq during the 1970s. In 1974, he partnered with Alain-Dominique Perrin to create a line of watches inspired by the saying, the full text of which is "Le Must de Cartier." On 1stDibs, shop a diverse assortment of Cartier watches.
1stDibs ExpertMay 14, 2024
Shop for Cartier Watches on 1stDibs
Cartier Panthère Vendôme 18 Carat Yellow Gold & Steel Round Watch
By Cartier
Located in London, GB
Get ready to fall in love with this spectacular wrist watch from the iconic Cartier Panthère Collection, expertly crafted from 18 carat yellow gold and stainless steel. The wonderfu...
Category

Late 20th Century Swiss Wrist Watches

Materials

Blue Sapphire, Gold, 18k Gold, Steel, Yellow Gold

Cartier Panthère Ladies Stainless Steel Watch with Diamond Bezel 1320
By Cartier
Located in New York, NY
Diamond bezel has been set aftermarket with 100% natural diamonds in F color, VS/SI clarity. Watch has been professionally polished and does not have any visible scratches or blemish...
Category

Early 2000s Swiss Wrist Watches

Materials

Diamond, Stainless Steel

Cartier Santos Men's 40mm Large Steel Watch Roman Iced 20ct Diamonds SOLITAIRE W
By Cartier
Located in Pleasanton, CA
Cartier Santos Mens 40mm Watch. A Pre-owned watch w/ Original Box and 2019 Papers. Watch is 100% Authentic and Comes with Authenticity Card. Watch R...
Category

2010s Swiss Wrist Watches

Materials

Diamond, Steel

Cartier 21 Must de Cartier 1330
By Cartier
Located in London, GB
Watch: Cartier Must De 21 Stock Number: CHW5409 Price: £995.00 A huge amount of watch for under £1000! Its a classic Cartier that won't cost the earth and looks the part. 31mm stai...
Category

21st Century and Contemporary Swiss Wrist Watches

Cartier Tortue Diamond Set Yellow Gold Watch 2643
By Cartier
Located in London, GB
A Tortue wristwatch in yellow gold by Cartier. Features a silver dial with Roman numerals, sword-shaped hands in blued steel, and a Cartier signature hidden at 10 o'clock. Complement...
Category

21st Century and Contemporary European Modern Wrist Watches

Materials

Diamond, Yellow Gold

Cartier Large Steel Tank Must Watch Green Watch Ref. WSTA0056
By Cartier
Located in Dallas, TX
Cartier Large Steel Tank Must Watch Green Watch Ref. WSTA0056 - Quartz movement. Stainless Steel case ( 25 mm x 33mm ). Green lacquered dial. Green Cartier Leather Strap with Stainle...
Category

21st Century and Contemporary Swiss Wrist Watches

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